Wednesday 8 February 2012
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For His Eyes Only

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No7 for Men launches new Protect & Perfect Moisturising Eye Cream

Following the success of the No7 for Men Protect & Perfect Anti-Ageing Serum, Boots has launched a new edition to the range – No7 for Men Protect & Perfect Moisturising Eye Cream, 15ml, £12 – to help men achieve younger and brighter looking skin around the eyes.

This fuss-free cream is ideal for guys who work and play hard and the cream has be created specially to help hydrate the thin skin around the eyes, providing all day moisturisation.  A unique brightening complex gives tired looking eyes an instant boost, and over time, fine lines, dark circles and puffiness will appear reduced, revealing younger looking eyes.

Stewart Long, Boots Skincare Scientific Advisor says: “Men are slowly realising that a skincare regime can dramatically improve the appearance of their skin. What we tend to forget is that the eyes reveal a lot about our health, how stressed we are and tiredness. This new cream helps to soothe tired eyes, and the patented anti-oxidant complex protects the delicate skin around the eyes from environmental stress. A great addition to help men fight the modern world and look their best.”

To apply, just put a small amount on your fingertips and gently dot on and around the contours of the bone around your eyes.  For best results apply the cream morning and night after washing your face and use with No7 for Men Protect & Perfect Anti-Ageing Serum and Anti-Ageing Balm.

No7 for Men Protect & Perfect Moisturising Eye Cream is available in Boots stores and on www.boots.com.

Image © and courtesy of No7 and Boots

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